Collaborative Research: SaTC: CORE: Small: Toward Personalized and Trustworthy Mobile App Recommendations via Grounding App Behaviors

NSF Award Search · 01002526DB NSF RESEARCH & RELATED ACTIVIT · $300,000 · view on nsf.gov ↗

Abstract

Mobile applications (apps), though useful, can create privacy risks for their users by leaking sensitive information from SMS text messages, location data, contacts, and photos, etc. to the app developers or to data brokers. This is a critical problem since both the number of mobile applications and people's use of them have grown greatly over the last decade. This expansion of choices and uses makes it hard for people to find apps that meet both their functional and privacy needs. Recommender systems, which provide personalized suggestions based on user ratings, usage, and other data, are often used in other domains to help people decide between many choices. However, applying existing recommendation methods to mobile apps can expose users to options that may appear useful but pose substantial privacy risks. This project introduces a new genre of recommender systems that selects a small set of candidate apps that might work for people based on their functional needs; analyzes the way those apps access, transform, and share data; and combines those rankings with people's privacy expectations to suggest apps that best meet individual people's needs. Further, the system will be designed to clearly communicate the privacy risks involved with suggested apps. Together, the work will promote safer, more trustworthy mobile experiences while advancing people's understanding of privacy online. The project will achieve this goal by grounding conflicting information about app beh

Key facts

NSF award ID
2449695
Awardee
University of Kentucky Research Foundation (KY)
SAM.gov UEI
H1HYA8Z1NTM5
PI
Muhammad A Siddique
Primary program
01002526DB NSF RESEARCH & RELATED ACTIVIT
All programs
SaTC: Secure and Trustworthy Cyberspace, EXP PROG TO STIM COMP RES, SMALL PROJECT
Estimated total
$300,000
Funds obligated
$300,000
Transaction type
Standard Grant
Period
10/01/2025 → 09/30/2028